Feel the difference

About us

Founded in 2010 in Berlin, here at URBANARA, we believe that living the good life starts at home. Having grown from strength to strength in the European market, we expanded our offering over the channel to the UK - combining the finest craftsmanship with pure, natural materials to make pieces that look beautiful and help you live beautifully.

We proudly stand behind every product in our portfolio and make sure to never compromise on quality. Designed according to the timeless principles of style, these are pieces made to be loved forever and make your home 100% you.

Natural materials:

Wellbeing begins in the home, so we use only the finest natural materials to create homewares that help you live better, naturally.

High quality:

Each of our collections is made according to the best possible crafting techniques, so you can buy a piece once, and love it forever.

Timeless designs:

We believe your home is an extension of your personal style, so we create collections that will transcend seasons and trends.

Unsere Philosophie zur Entwicklung und Herstellung von Produkten

Unsere Philosophie zur Entwicklung und Herstellung von Produkten

The philosophy behind our products

  • Wir lassen unsere Produkte von eigenen Herstellern fertigen und haben auf diesem Weg direkten Einfluss auf Qualitäts- und Produktionsstandards.

  • Wir pflegen intensiven Kontakt mit unseren Herstellern und fördern das Einhalten fairer Arbeitsbedingungen, indem wir sie regelmäßig vor Ort besuchen.

  • Wir bilden uns kontinuierlich zu den neuesten Entwicklungen bezüglich Materialien, Trends und Verarbeitung weiter.

  • Wir schätzen das Know-How aller Kulturen und bereisen die Welt, um mehr über die verschiedensten Handwerkskünste und Fertigungstechniken zu erfahren.

  • Wir verbinden wirtschaftliche, soziale und ökologische Aspekte, indem wir für unsere Produkte auf zertifizierte Hersteller und nachhaltige, natürliche Materialien setzen
  • We uphold ethical production standards and strong supplier relations by routinely visiting our manufacturers and their workplaces.
  • We work directly with our manufacturers wherever possible, ensuring our products are made to the highest possible standards in the best possible conditions.
  • We constantly strive to educate ourselves on developments in materials, trends, and workmanship.
  • We value diverse cultures’ knowledge of crafting techniques, and travel the world to find them.
  • We offer products that make economic, social, and environmental sense by seeking out certified suppliers and sustainable, clean materials.






The philosophy behind our products

  • We uphold ethical production standards and strong supplier relations by routinely visiting our manufacturers and their workplaces.
  • We work directly with our manufacturers wherever possible, ensuring our products are made to the highest possible standards in the best possible conditions.
  • We constantly strive to educate ourselves on developments in materials, trends, and workmanship.
  • We value diverse cultures’ knowledge of crafting techniques, and travel the world to find them.
  • We offer products that make economic, social, and environmental sense by seeking out certified suppliers and sustainable, clean materials.

Our Manufacturers

When it comes to our products, our standards are second to none – so it’s of the utmost importance that we choose to work with only the very best manufacturers out there. We strive to source the finest materials around the world, and seek out the most skilled craftspeople in each country to produce our collections every season.

Portugal

India

Lithuania

Turkey

Certificates

URBANARA Terra

From the beginning, it has been a priority of ours to produce natural, sustainable products using ethical and conscious processes. We believe in sharing our knowledge with our customers, so our most sustainable and environmentally friendly products are clear and accessible to all. Find out more about our four most sustainable product characteristics below.

Organic cotton is a sustainable and socially conscious material that is grown and processed using methods with a low environmental impact. The growing of organic cotton uses 71% less water and 62% less energy than conventional cotton. Organic growing processes also have health benefits for soil and help build a biologically diverse agriculture, as well as reducing the use of toxic pesticides and fertilisers – organic cotton is also 80% rain-fed, reducing pressure on local water systems, which are also kept cleaner thanks to the lack of harmful chemicals used.

SHOP ORGANIC COTTON »

We believe in the beauty of reusing pre-loved materials, so we strive to make our recycled home accessories even more beautiful than they were in their past lives. Made from recycled cotton, linen, silk, or plastics such as acrylic and PET, our recycled fibres make the most of materials we already have and reduce overall consumption. Recycled PET, for example, has a lower carbon footprint than virgin PET, and 75% less CO2 emissions than virgin polyester, the environmental impact is far more favourable than other synthetics, plus has reduced transport costs and emissions. This fantastic material gives used plastics a new life as strong, versatile and attractive environmentally friendly materials.

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Chemically treated and dyed materials often use a process involving a range of toxins, such as dioxins, heavy metals, and formaldehyde – all of which are known carcinogens. Unfortunately, commercial fabric dyeing and treatment can also cause a large amount of chemicals to flow into local water sources, as many fabrics lose 20% of these toxins in run-off. Each year, the global textile industry discharges tens of thousands of tonnes of toxins into rivers and streams, polluting them and having a negative effect on the surrounding environment and communities. Untreated products bypass these harsh dyeing and chemical processes, embracing the natural tones of the materials and helping the environment to stay cleaner.

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Fast-growing materials are known to take less of a toll on the planet, leaving soil healthier and preventing erosion. Kauna grass is one such material; this eco-friendly water reed dries naturally in the sun, using no chemicals or machinery in its production process. Jute, also, is a fast-growing plant that can be cultivated in crop rotations, enriching the fertility of the soil it grows in, and emits a considerable amount of oxygen which can help balance the CO2 that growing them produces. Like jute, rattan is incredibly fast-growing and abundant – just one plant can reach hundreds of metres in length.

SHOP FAST-GROWING »

Our packaging

We maintain the same standards for our packaging as we do for our products. From warehouse to your door, we strive to minimise plastic usage, and use only FSC certified paper and card for our packaging; the FSC certificate means that the materials we use come from sustainable forestry schemes, where trees harvested are either replaced or allowed to regenerate naturally.

 

Customer reviews

"Fantastic service. Everything arrived on time. Customer service were super friendly. It's always been a great experience shopping with Urbanara."

"I have purchased several items over the past 4 years and have always been delighted with the quality of the bed linen and with my baby alpaca throw. Service and delivery have been excellent."

"Really great quality products for a reasonable price and quick delivery too. I have ordered a rug and a throw from you in the past and was really pleased with both. Would definitely recommend this brand."

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