Alvoco Rug

Silver grey & dark grey



This limited edition collection is part of our birthday capsule range. Its modern, geometric design was inspired by one of our all-time bestselling patterns, which we pared back and reproduced in muted colourways for a contemporary, Moroccan-esqe look. Handwoven in India and made using premium wool fibres that were treated and finished according to European manufacturing standards, each rug is finished to a singular quality that lends sophistication to the home. The limited edition was made to complement our other birthday capsule collections, but will work well with pops of colour or other neutrals, too.

Pair with a rug underlay to keep your rug in place and your flooring in good condition.

This collection is made according to the following industry certification standards:


Since 2010, we've been making rugs with 100% natural fibres according to traditional hand-crafting techniques. It's because we believe that good design shouldn't just surpass style trends, but should stand the test of time, too – season after season. When we first introduced rugs into our portfolio, we travelled the world to find the best makers in the trade, and eventually stopped in India, where tapestry and rug weaving has played an important part in local industries for generations. For our birthday collection, nothing has changed: each piece was handwoven by expert artisans who were compensated fairly for their work, using quality wool to ensure a lasting finish.


Weft material: 100% wool
Warp material: 100% cotton
Construction: Handwoven plain weave
Reversible: No
1.8 kg (90 x 130 cm)
4.2 (140 x 200 cm)
6.1 kg (170 x 240 cm)
Made in: Arunachal Pradesh, India

90 x 130 cm
140 x 200 cm
170 x 240 cm
Thickness (mm): 5

Care: We recommend vacuuming this rug regularly to keep it clean. Spot clean stains as they occur.

Want more information on materials, manufacturing and care: Read our buying guide


Free delivery & returns

Enjoy free delivery on all orders over £50 within mainland UK. Shop confidently, too, with 100 days free returns (including gifts!), so if you don't absolutely love your order, don't hesitate to send it back – free of charge, no questions asked. Visit our delivery page to find out where else we deliver and the associated delivery fees.

Good things come to those who wait

Occasionally, some collections may have longer-than-normal delivery times. As a thank you for your patience, you'll save on all products with a delivery time of three or more weeks: the longer you wait, the more you save.

Emma ASKS:

"Why would you recommend a rug underlay exactly?"

"As well as ensuring your carpet stands the test of time and maintains its fabulous condition, a rug underlay also protects the floor in your home."


Selina ASKS:

"What does Care & Fair mean?"

"Care & Fair is a charity that works with rug producers in India, Pakistan, and Nepal. Their certification signifies that no child-labour was used during the rug production process. In addition, proceeds raised through the organisation are used to build schools and hospitals in the communities where the rugs were produced."


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