Pocuno Rug

Light grey & grey velvet effect design

100% viscose

LAST CHANCE - was from £469


The Pocuno Rug brings the current season’s biggest texture trends – velvet and cashmere – to an unexpected part of your décor. Hand-loomed with viscose, the Pocuno collection possesses an incredible velvet appearance, with both a discrete shine and a matt effect depending on the light. Besides its sleek, rich finish, this collection is unbelievably soft and silky to the touch: similar to cashmere, its feel is truly unique, and an absolute dream to walk on. The Pocuno really does take luxury floor coverings to new heights.

The Pocuno Rug is finished with ten-centimetre lattice fringing, completing its refined, old-worldly allure. Pair the Pocuno with our rug underlay to keep your rug in place and to ensure it stands the test of time.

This collection is made according to the following industry certification standards:


We used viscose to create the Pocuno collection to achieve a silkiness and lustre that simply isn’t achievable with wool, cotton or jute, other common rug fibres. Using a hand loom, expert weavers in India created each rug, and finished them with a braided fringe. The Care & Fair certification proceeds of this ethically made collection are reinvested back into the communities where the rugs were made, helping fund the building of schools and other social programmes.


Material: 100% viscose
Construction: Hand-loomed
140 x 200 cm - 8.4 kg
160 x 230 cm - 11.04 kg
200 x 300 cm - 18 kg
Height: 1.5 cm
Design: Luxurious rug with velvet appearance and cashmere-like texture. Finished with ten-centimetre lattice fringing.
Colour: Light grey & grey
Made with love in: India
Designed with love in: Allerod, Denmark
Certification: Care & Fair

Available sizes:
140 x 200 cm
160 x 230 cm
200 x 300 cm
(All rugs have an additional ten-centimetre fringe)

Care: We recommend vacuuming this rug regularly to keep it clean. Spot clean stains as they occur.

Want more information on materials, manufacturing and care: Read our buying guide


Free delivery & returns

Enjoy free delivery on all orders over £50 within mainland UK. Shop confidently, too, with 100 days free returns (including gifts!), so if you don't absolutely love your order, don't hesitate to send it back – free of charge, no questions asked. Visit our delivery page to find out where else we deliver and the associated delivery fees.

Good things come to those who wait

Occasionally, some collections may have longer-than-normal delivery times. As a thank you for your patience, you'll save on all products with a delivery time of three or more weeks: the longer you wait, the more you save.

Brian ASKS:

"What is viscose?"

"Viscose is a bio-textile, made from a plant-based cellulose fibre. It’s extremely versatile, and has a slipperiness that cotton, linen or wool doesn’t possess. It’s thanks to the viscose that such a silky feel can be achieved."


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