Loni Rug

Blue & off-white diamond design



Fancy two rugs in one? Constructed in a chunky handwoven finish, the Loni Rug features a reversible pattern with an inverted grey and off white diamond design. Thanks to its contrasting yet muted colours and simple geometric pattern, the Loni Rug is suitable for both traditional and contemporary interiors, and will look especially charming on light-coloured or wood flooring.

Thick and soft underfoot, this collection is made using high-quality wool and cotton in a plain weave and finished with a six-centimetre fringe. Team it with our rug underlay to help your rug and floors withstand daily wear.

This collection is made according to the following industry certification standards:


Each piece in this collection has been handwoven by weaving experts in India and is Care & Fair certified, ensuring no child labour was used in its production. Proceeds collected by the independent certification organisation are invested into the communities where the rugs are made, and helps fund education and sanitation programmes. Made with a durable blend of wool and cotton, the reversible Loni Rugs and Runners will look beautiful in your home, and have helped make their producers’ homes better, too.


Material: 100% wool weft with 100% cotton warp
Construction: Handwoven plain weave
140 x 200 cm - 4.4 kg
170 x 240 cm - 6.5 kg
200 x 300 cm - 9.5 kg
Runner weight:
70 x 180 cm - 2 kg
80 x 250 cm - 3.2 kg
Height: 0.5 cm
Design: Reversible rug with inverted, dual-colour diamond design and fringing
Colour: Blue & off-white
Made with love in: India
Designed with love in: Lynge, Denmark
Certifications: Care & Fair

Available sizes:
140 x 200 cm
170 x 240 cm
200 x 300 cm
Runner sizes:
70 x 180 cm
80 x 250 cm
All rugs have an additional six-centimetre fringe

Care: We recommend vacuuming this rug regularly to keep it clean. Spot clean stains as they occur.

Want more information on materials, manufacturing and care: Read our buying guide


Free delivery & returns

Enjoy free delivery on all orders over £50 within mainland UK. Shop confidently, too, with 100 days free returns (including gifts!), so if you don't absolutely love your order, don't hesitate to send it back – free of charge, no questions asked. Visit our delivery page to find out where else we deliver and the associated delivery fees.

Good things come to those who wait

Occasionally, some collections may have longer-than-normal delivery times. As a thank you for your patience, you'll save on all products with a delivery time of three or more weeks: the longer you wait, the more you save.

B. Elton ASKS:

"Can I put this in the washing machine?"

"We don't recommending placing this collection in the washing machine. Spot-clean stains as they occur, and when the rug requires a deeper clean, use a specialised carpet cleaner."


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